When you see “Mango” or “Strawberry” on a label, it’s easy to assume you’re getting the real deal. But here’s the truth: not all flavors are created equal. Some come from actual fruit or beans, while others are cooked up in a lab.
Let’s break it down.
1. Real Freeze-Dried Fruit & Bean Powders (What We Use)
-
Mango & Strawberry: Made from real fruit, freeze-dried to preserve natural aroma and taste.
-
Cocoa, Coffee & Vanilla: High-quality powders from actual beans.
Real powders carry complexity the tang of strawberry, the richness of cocoa, the smoothness of vanilla that lab versions can’t match.
2. Natural Identical Flavors
Lab-made compounds that mimic natural flavors. For example, “natural identical mango flavor” tastes like mango but doesn’t come from mango.
-
Upside: Cheap, consistent, stable.
-
Downside: Aroma is flatter, depth is missing.
3. Artificial Flavors
Completely synthetic and not found in nature.
-
Upside: Very cheap, very stable.
-
Downside: Flat sweetness, sometimes chemical aftertaste.
Quick Comparison
|
Type of Flavor |
What It’s Made From |
Taste & Aroma |
Pros |
Cons |
|
Real Powders (Freeze-Dried Fruit / Bean Powders) |
Actual fruit (mango, strawberry) or beans (cocoa, coffee, vanilla) |
Complex, authentic, full aroma |
Natural, true taste |
Pricier, less stable |
|
Natural Identical Flavors |
Lab-made to mimic natural flavor molecules |
Tastes “like” the fruit but less depth |
Consistent, affordable |
Lacks real aroma and complexity |
|
Artificial Flavors |
Fully synthetic chemicals |
Sweet but flat, often artificial aftertaste |
Very cheap, long shelf life |
Lacks authenticity, can taste chemical |
“Flavors can be copied, but authenticity can’t.”
The Bottom Line
Not all “mango” or “vanilla” is the same. Some brands rely on natural identical or artificial flavors to cut costs. We stick to real powders because food should taste like food, not a lab experiment.